• Login Help
  • Request Pricing
Call Us: 972-232-7305
INFINITI Fleet Safety Training Management System
  • Link to Facebook
  • Link to Twitter
  • Link to LinkedIn
  • Link to Youtube
  • Link to Instagram
  • Link to TikTok
  • Products
    • #1 Online Safety Training for Fleets
      • Training Videos
      • Custom Video Production
    • Digital Checklist
    • Training Content
      • The Ultimate Defense Truck Accident Defense Training
      • Online Safety Training for Small Fleets
      • Sexual Harassment Training Videos
      • Driver & Dispatcher Relationship
      • ELDT Training
        • ELDT for Trucking
        • ELDT for School Bus Drivers
        • Purchase ELDT Training
        • Purchase CDL Training
    • FAQ
  • Benefits
    • Prevent Accidents
      • Reduce Accident Costs by 50.7% Yearly
    • Reduce Insurance Costs
    • Regulations & Compliance
      • Improve CSA Scores by 17-50%
    • Operations and Productivity
      • Fuel Efficiency Training Delivers 3.9-13.3% Fuel Savings
      • Reduce Driver Turnover
      • Overages, Shortages and Damages
      • Reduce Training Costs by Up to 50% Without Cutting Training
  • Industries Served
    • Schools
    • Truck Driver Training
    • Enterprise Solutions
      • Training Event
  • About Us
    • Our Story
    • Client Success Team
    • Reviews
    • Meet The Team
    • Careers
  • Events
    • Boot Camp
    • Webinars
  • Free Resources
    • Free Downloads
    • ROI Assessment
    • Industry News/Blog
      • News
      • Client Spotlight
      • Video Releases
      • Webinar Replays
  • Menu Menu

Webinar Replay #112: What Your Insurer Really Cares About

Request a Demo Upcoming Webinars Get Your 30-Day Free Trial

Transcription

1
00:00:00.380 –> 00:00:01.400
Lydia Wommack: After…

2
00:00:02.080 –> 00:00:22.419
Lydia Wommack: Okay, very good. Everyone, welcome, thank you so much for joining us today. We have a really big topic, and we have a lot to cover, and lots of experience here on the call, and so I’m very excited. One of the reasons that we invited Bill to join us today, he joined us, oh gosh, a couple events ago at our boot camp.

3
00:00:22.420 –> 00:00:25.970
Lydia Wommack: To talk about insurability, which is such a hot topic.

4
00:00:25.970 –> 00:00:28.039
Lydia Wommack: These days, and

5
00:00:28.580 –> 00:00:49.229
Lydia Wommack: and especially if you follow ATRI, the American Trucking Research Institute, they issue their top industry concerns report every fall. And number 3 on the list? The cost, rising cost of insurance. It’s coupled very closely with lawsuit abuse reform, of course, and then we’re all feeling the pinch here in this

6
00:00:49.260 –> 00:00:53.560
Lydia Wommack: this market, this economy. So, there’s lots to talk about. Bill has

7
00:00:53.560 –> 00:01:18.470
Lydia Wommack: deep experience in this world, in enforcement for a very long time. Then, I know, Bill, you were with the safety director with, in fact, one of our client fleets, and then most recently with Nirvana Insurance, and doing your own consulting as well. So a lot of history here and experience here from many different angles for transportation, so we are just so excited to have you here. Thank you for joining us, and as always.

8
00:01:18.470 –> 00:01:20.590
Lydia Wommack: Mark Rhea. Hello, Mark.

9
00:01:20.740 –> 00:01:22.750
Mark Rhea: Hello, everybody! How’s everybody doing today?

10
00:01:22.770 –> 00:01:26.800
Lydia Wommack: experience from Mark Ray with Lisa Motor Lines, and

11
00:01:26.920 –> 00:01:41.419
Lydia Wommack: Boy, it’s gonna be a good conversation. Please hop into chat really quickly, let us know where you are, and feel free to drop your questions. We’re gonna do the Q&A there at the end, but any questions you have, we’ll try and get to you in the webinar, and if not, we’ll answer them afterwards. And with that.

12
00:01:41.650 –> 00:01:43.240
Lydia Wommack: Bill, thank you.

13
00:01:44.580 –> 00:02:09.550
Bill Dorfner: Right, well, thank you, Lydia, and thank you, Mark. Thank you both for having me here today. It’s good to see everybody jumping on and seeing where y’all are from. That’s great to see. Again, my name is Bill Dorfner, I’m with Coastal Reconstruction and Safety, and as Lydia shared, I got a background in pretty much every aspect of the trucking world, from enforcing it, to being the safety director, to being a part of insuring, and now as a safety consultant for

14
00:02:09.550 –> 00:02:26.429
Bill Dorfner: safety managers and trucking companies as well. So, very happy to be here today and to talk about, you know, kind of the state of insurance with the trucking industry, and I know that’s a big concern for everybody. Lydia mentioned Atrie, and this is a quote from Atri that says, the trucking auto liability.

15
00:02:26.430 –> 00:02:35.950
Bill Dorfner: You know, premiums have actually risen by 36% per mile in the last 8 years, even though truck crashes have gone down by

16
00:02:35.950 –> 00:02:49.709
Bill Dorfner: by, you know, every year for the last 4 years. So insurance premiums are going up, even though trucking companies are doing a better job of operating more safely. And I will take this to another level. I’ve actually seen

17
00:02:49.950 –> 00:03:05.830
Bill Dorfner: 36% increases in one year, for some fleets. So, you know, it’s a serious problem, and we’re gonna talk about why, and we’re gonna talk about how to get you the best possible renewal every year, with your insurance company.

18
00:03:05.830 –> 00:03:22.999
Lydia Wommack: We all need that. Yeah, I heard at boot camp a couple weeks ago, one of the fleets there said they had clean loss runs, and still they got, I think, just over a 20% increase on their premium, so it’s rough world out there. So yes, please, any tidbits, we’ll be glad to take.

19
00:03:23.000 –> 00:03:29.699
Bill Dorfner: Yeah, and I’ll be happy to share, and you know, one of the questions I used to get from our fleets all the time is, how can we lower our insurance rates?

20
00:03:29.700 –> 00:03:45.930
Bill Dorfner: And the sad reality of it is, it’s almost impossible to lower your insurance rate. So the term I would usually try to use with them is, I’m going to try to help you get the best possible renewal that you can get. Maybe it’s a flat, maybe it’s a lower percentage, maybe it is lower. That would be phenomenal.

21
00:03:45.930 –> 00:03:51.980
Bill Dorfner: But here are some things that I’ve learned over the last few years that hopefully will help you out as well.

22
00:03:51.980 –> 00:04:00.670
Bill Dorfner: You know, the reason that insurance companies are taking these increases every year is, first of all, they’re losing money. Rising claims, severity.

23
00:04:00.920 –> 00:04:23.800
Bill Dorfner: And also the nuclear verdicts. And we talk a lot about the nuclear verdicts, but what we don’t talk as much about is why claims in general are just becoming more expensive. And if you think about a vehicle that you’re driving these days, if, you know, if you hit a 1978 Monte Carlo, it wasn’t gonna cost nearly as much as if you hit some of these vehicles now with all these sensors and…

24
00:04:23.800 –> 00:04:40.219
Bill Dorfner: you know, higher-end parts, and even just to replace a headlight, where you could just go to a bulb… get a bulb in the past, you know, to replace a headlight now is hundreds and sometimes even thousands of dollars on some of these vehicles. So everything is getting more expensive, and insurance companies are starting to lose money because of this.

25
00:04:40.350 –> 00:04:52.189
Bill Dorfner: So, they are starting to tighten their underwriting standards. They’re making it harder to get the best rates possible. There’s more of a focus on your safety culture, and not just what you have on paper.

26
00:04:52.190 –> 00:05:14.769
Bill Dorfner: And also, there’s an increasing expectation that you’re going to share your telematics data with them. And, you know, some insurance companies are focusing very, very heavily on that, and even underwriting mostly on the telematics, and secondary to those more traditional factors. So that’s a very newer trend in the insurance company, and it’s becoming more and more prominent.

27
00:05:16.590 –> 00:05:23.559
Mark Rhea: Are some insurances making it a condition of renewal to have telematics?

28
00:05:23.980 –> 00:05:41.039
Bill Dorfner: Yeah, that’s a great question. There are some insurance companies that will not even give you a quote unless you connect your telematics with them so that they can see the data, and they can see what your drivers are actually doing out there on the road, and not just looking at roadside inspections and claims history.

29
00:05:43.450 –> 00:05:59.570
Bill Dorfner: And we’re seeing that more and more, actually, in more of the traditional insurance market as well. You know, at first, maybe it was the insurtechs that were looking at that, but now you’re starting to see more traditional insurance companies getting involved in that data sharing. So it’s definitely a growing trend in the trucking industry.

30
00:06:01.160 –> 00:06:04.490
Bill Dorfner: Here’s the thing.

31
00:06:04.780 –> 00:06:08.629
Bill Dorfner: As a trucking company, you obviously want to keep your rates as low as possible.

32
00:06:08.730 –> 00:06:15.470
Bill Dorfner: And in order to do that, you want to put yourself in a position where insurance companies are competing for your business.

33
00:06:15.600 –> 00:06:32.589
Bill Dorfner: If they have to compete for your business, if you’re a good risk, they’re gonna compete for your business, and they’re gonna have to keep lowering their rates to get below the competitors. So, you want them to compete for you, and we’re gonna take a look at how some of that can work.

34
00:06:33.290 –> 00:06:36.869
Bill Dorfner: First of all, let’s talk about underwriting for a second.

35
00:06:37.250 –> 00:06:45.920
Bill Dorfner: Underwriting is essentially risk storytelling. It’s looking at, you know, who you are, what you do, and how you do it.

36
00:06:46.150 –> 00:06:51.980
Bill Dorfner: This is where the picture is painted of your company, and how your story is told.

37
00:06:52.450 –> 00:06:57.889
Bill Dorfner: So, they’re looking at your type of operation, who you are, what do you haul.

38
00:06:58.140 –> 00:07:07.309
Bill Dorfner: What kind of equipment do you have? What are your standards for your drivers? They’re looking at how you run, and what kind of safety controls and culture that you have in place.

39
00:07:07.380 –> 00:07:29.059
Bill Dorfner: Do you actually have a good, solid set of policies or driver guidelines? Are you actually supervising your drivers? Are you using technology that’s out there to help you operate more safely? And finally, what are your results? You know, the proof is in the pudding in this case. You know, what’s your loss history? What does your data say as far as your, you know, CSA scores and so forth?

40
00:07:30.510 –> 00:07:34.980
Bill Dorfner: And they get this information, some of it is internal, and some of it is external.

41
00:07:36.740 –> 00:07:44.180
Bill Dorfner: Internal is, obviously, they’re gonna ask… any insurance company is gonna ask for your last several years of loss runs, they’re gonna wanna see your claims history.

42
00:07:44.350 –> 00:07:48.990
Bill Dorfner: They’re going to want to look at your CSA scores, your inspections, any reviews that you’ve been under.

43
00:07:49.140 –> 00:08:02.649
Bill Dorfner: And then if they’re your current insurance company, they’re also going to look at the premium they’ve taken from you over the last several years, and also what they’ve had to pay out, which comes into your loss ratio. Have they actually made money on you in the past, or have they lost money?

44
00:08:02.970 –> 00:08:04.650
Bill Dorfner: Then external.

45
00:08:04.940 –> 00:08:15.490
Bill Dorfner: Obviously, they’re looking at, again, your SMS data, your inspection history, MVRs of the drivers, and any litigation history, if there’s anything currently pending as well.

46
00:08:19.840 –> 00:08:23.620
Bill Dorfner: So, let’s take a look at some things that drive your premium and your term.

47
00:08:24.190 –> 00:08:28.060
Bill Dorfner: All of this, determines how much you’re gonna pay.

48
00:08:28.200 –> 00:08:40.240
Bill Dorfner: how long… and things like, you know, what is your… what are your deductibles? And so forth. They’re looking at how many units you’re running, how many miles you’re running, and what you’re hauling.

49
00:08:40.240 –> 00:08:48.929
Bill Dorfner: Again, loss history, driver quality, safety management, and your regulatory compliance. And I want to talk about safety management.

50
00:08:48.930 –> 00:08:56.929
Bill Dorfner: They’re looking at the training that you have, they’re looking at the policies you have, and they’re also looking at whether or not you actually enforce the policies that you have.

51
00:08:57.110 –> 00:09:01.400
Bill Dorfner: All of these things drive your premium and what kind of terms that you can get.

52
00:09:04.010 –> 00:09:12.180
Bill Dorfner: And along those lines, one of the biggest levers that you have available to you is training. It’s one of the few things that you can actually control.

53
00:09:12.640 –> 00:09:22.339
Bill Dorfner: We all know there are some things out there that you can’t control. You can’t control every verdict of what a jury’s gonna say, you can’t control what the road conditions are.

54
00:09:22.510 –> 00:09:33.620
Bill Dorfner: You can’t necessarily control what your driver does behind the wheel once they get behind the wheel. But some of the things that you can fully control is who you hire, which is your driver qualification process.

55
00:09:33.880 –> 00:09:35.510
Bill Dorfner: How and when you train.

56
00:09:35.880 –> 00:09:48.110
Bill Dorfner: and how you actually enforce your policies, and whether or not you actually coach your drivers after there’s an incident, or a violation, or something along those lines. All of these things are completely within your control.

57
00:09:49.040 –> 00:10:06.869
Lydia Wommack: And I’m curious, to interrupt for a second, how many in chat, just a show of hands, or, you know, a quick… a quick chat, how many of you all are not only involved in safety, but also in hiring? Are you recruiting as well? Because I know everybody wears a million hats in their role these days, so let us know if you’re involved as well.

58
00:10:08.990 –> 00:10:14.809
Bill Dorfner: Yeah, and that’s a great point too, Lydia, because having talked to, you know, hundreds of fleets out there,

59
00:10:14.990 –> 00:10:39.840
Bill Dorfner: there’s such a wide range of safety managers out there. You know, there’s your third-party, you know, safety management consultants that are out there that maybe have multiple clients, but are also handling, you know, your account. There are some that are, you know, part-time, you know, or, you know, maybe there’s a full-time, dedicated, well-trained safety director, but I would tell you that the majority of the ones I’ve come across, safety managers are wearing multiple

60
00:10:39.840 –> 00:10:50.419
Bill Dorfner: hats. They’re doing safety, they’re doing, some accounting, the driver qualifications, HR, they’re handling all sorts of things, and it just kind of becomes overwhelming sometimes.

61
00:10:50.420 –> 00:10:52.240
Lydia Wommack: claims management, too.

62
00:10:52.240 –> 00:10:55.160
Bill Dorfner: Management, exactly, yes, absolutely.

63
00:10:55.960 –> 00:11:06.200
Bill Dorfner: So let’s talk for a second here about how training, actually impacts your claims. You know, claims,

64
00:11:06.230 –> 00:11:16.070
Bill Dorfner: can happen, and how your training… how you do your training can affect that. So, first of all, we look at frequency and severity. Frequency

65
00:11:16.350 –> 00:11:33.049
Bill Dorfner: you know, is there’s things that are happening consistently. How often are you having claims? You know, I’ve got the picture up there. How many days has it been since your last accident? If you’re constantly erasing that number and putting it back to zero, then you’re… you have a real problem with claims frequency.

66
00:11:33.090 –> 00:11:51.469
Bill Dorfner: Some of the things that you can train, work on with your drivers to decrease the frequency of your claims are talking about following distance and speed management. Obviously, you know, you don’t want to be rear-ending vehicles, pumping vehicles, things like that. Talking about defensive driving and hazard recognition.

67
00:11:51.620 –> 00:11:57.769
Bill Dorfner: Not just, responding to things that happened, but anticipating that something’s going to happen.

68
00:11:57.950 –> 00:12:09.880
Bill Dorfner: One of my kind of side careers is I do some driving instruction, and when I talk, especially with the younger drivers, I tell them all the time, you have to expect the unexpected.

69
00:12:09.880 –> 00:12:26.319
Bill Dorfner: When you see a vehicle up there that’s, you know, gonna, you know, waiting to turn out onto the road that you’re on, you just have to expect that they’re gonna pull out in front of you and be prepared to respond to that. So hazard recognition training is very, very important, even with professional drivers who have been doing this for a long time.

70
00:12:26.490 –> 00:12:41.650
Bill Dorfner: Things like backing, lane changes, and intersection skills. We see a lot of right turn squeeze accidents. All of those are very, very frequent, and there is training out there that can help reduce the frequency of those things, along with fatigue management.

71
00:12:42.510 –> 00:12:49.900
Bill Dorfner: And now let’s take a look at severity. These are the ones that are costing you a fortune, and that are costing insurance a fortune as well.

72
00:12:49.970 –> 00:12:54.770
Bill Dorfner: These are the things that make every incident even more severe and more expensive.

73
00:12:54.820 –> 00:13:07.440
Bill Dorfner: Things like car co-securement and rollover prevention. You know, a vehicle having to pull off to the side of the road is one thing. A vehicle pulling off to the side of the road and then rolling over gets really expensive and also more dangerous.

74
00:13:07.440 –> 00:13:27.440
Bill Dorfner: how you respond to your incidents. What are your post-crash protocols? Do you have training in place so that everybody is on the same page of what to do, what to say, what not to say, and how to respond when an incident happens? And in those moments, it is critical, and can make or break a claim as far as being

75
00:13:27.680 –> 00:13:39.590
Bill Dorfner: in control, or a claim going out of control. Seatbelt usage is a big thing. Obviously, it can make a claim far more expensive if a driver is ejected, or if a driver is tossed around, versus if they’re in control in their seat.

76
00:13:39.700 –> 00:13:45.530
Bill Dorfner: And also coaching from Telematics videos. And telematics, or from videos, or however you do that.

77
00:13:45.680 –> 00:13:50.479
Bill Dorfner: The question is, and the question’s going to be asked, is how have you responded in the past

78
00:13:50.990 –> 00:13:52.440
Bill Dorfner: To incidents.

79
00:13:52.890 –> 00:14:01.999
Bill Dorfner: Has this incident occurred in the past, and how did you respond to it? And if you didn’t respond to it, in a proper way, then they’re going to show that this is a pattern.

80
00:14:02.410 –> 00:14:07.129
Bill Dorfner: So, it can make the claim and the payout far more severe than what it should be.

81
00:14:07.940 –> 00:14:23.590
Lydia Wommack: And this is that storytelling you were talking about, is that you have to be able to advocate for yourself, tell your story. Yeah, there may be some… some… I mean, there are gonna be accidents, that’s just the nature of accidents, they happen. So it’s how you frame the story and how you talk about, you know, the… the…

82
00:14:24.070 –> 00:14:29.900
Lydia Wommack: Due diligence to reduce the frequency in order to control the severity, right?

83
00:14:30.250 –> 00:14:39.539
Bill Dorfner: Absolutely. And, you know, plaintiff’s attorneys want to paint the worst picture of you. So, you know, there’s…

84
00:14:39.790 –> 00:14:46.900
Bill Dorfner: There’s, you know, getting into collision, and then there’s getting into collision, and then being able to show negligence, and then they’re…

85
00:14:46.940 –> 00:15:05.829
Bill Dorfner: getting into a collision, allowing them to show negligence, and then allowing them to show gross negligence, which means you knew there was a problem, you chose not to do anything about it, and this happened anyway. And you definitely do not want to get into that situation, which, again, is why training is so important. It shows that you’ve been making an effort all along.

86
00:15:06.800 –> 00:15:14.680
Lydia Wommack: And you mentioned in this hiring, too, because it starts… I mean, it really starts pre-hiring and policies, but it definitely starts

87
00:15:15.090 –> 00:15:18.090
Lydia Wommack: As you are bringing on new drivers.

88
00:15:18.390 –> 00:15:19.720
Bill Dorfner: 100%.

89
00:15:19.920 –> 00:15:27.959
Bill Dorfner: And, you know, I can’t tell you how many times I’ve asked the question, when I speak to a fleet that I’m just, you know, getting to know.

90
00:15:28.590 –> 00:15:35.860
Bill Dorfner: I ask about what is their training program, and their answer that they give me is, oh, well, we only hire experienced drivers.

91
00:15:36.410 –> 00:15:45.490
Bill Dorfner: And that tells me a couple things. First of all, they’re not doing any training. They’re just expecting a driver to come in, they’re handing them the keys, and they’re putting them out there on the road.

92
00:15:46.500 –> 00:15:49.550
Bill Dorfner: And they’re also trusting the last company.

93
00:15:49.810 –> 00:15:51.549
Bill Dorfner: To do their job for them.

94
00:15:51.720 –> 00:15:58.319
Bill Dorfner: And so, my question to them is, do you know if they were ever actually trained on the job?

95
00:15:58.520 –> 00:16:10.589
Bill Dorfner: what bad habits have they picked up from that last job? And, you know, were they trained poorly? Maybe the last company did training, but they trained them the wrong way to do things, or they trained them in how to beat the system.

96
00:16:10.590 –> 00:16:21.220
Bill Dorfner: So my question for you all is, are you actually willing to allow some other company, some other safety manager, some other dispatcher, some other company owner to run your fleet?

97
00:16:21.550 –> 00:16:41.230
Bill Dorfner: And if the answer’s no, then you need to make sure that you have proper training protocols put in place when you bring that driver on. And don’t just expect that because they have years and years of experience, they’re gonna do the right thing when they get out there on the road. You want to make sure you teach them what your idea of the right thing is, and to provide that training to them.

98
00:16:42.260 –> 00:16:46.959
Lydia Wommack: I think I hear commonly, especially in our boot camp event,

99
00:16:47.030 –> 00:17:04.970
Lydia Wommack: you know, all the time, whether it’s training or, you know, accident mitigation, trying to preempt negligence, it’s commonly, oh, we already do that. We already do that. So I think the question for you, Bill, is, what’s the difference between we already do that, and we already do that well, or effectively?

100
00:17:05.670 –> 00:17:16.620
Bill Dorfner: Yeah, and that’s a great question. You know, there are a lot of folks, and I’ve heard that many times too, oh yeah, we do that. We do that. And one of the responses that I’ll give them is, okay, show me.

101
00:17:17.140 –> 00:17:27.919
Bill Dorfner: Show me how you do that. Show me what you do. And it’s better to answer that question when a consultant is talking to you than when you’re sitting in a deposition trying to answer that question.

102
00:17:27.960 –> 00:17:40.779
Bill Dorfner: That’s… that’s the wrong time to learn that you’ve been doing things wrong the whole… the whole way. So, you know, I’ve seen a lot of fleets that have had training systems in place, and they just didn’t use them.

103
00:17:40.900 –> 00:17:53.369
Bill Dorfner: You know, and I’ve worked for, you know, companies in the past, too, that, you know, you pay a lot of money for these things, and these systems in place, and maybe this software over here, and you’re not using them to the fullest extent.

104
00:17:53.470 –> 00:18:11.969
Bill Dorfner: We see the same things with monitoring telematics. You know, maybe you’ve got a Motiv, or a Samsara ELD system, or Geotab, or whatever it is that you have out there. Those systems have all these different reports and all these different ways of looking at how drivers, you know, can be, you know, graded and scored on their safety.

105
00:18:12.330 –> 00:18:27.649
Bill Dorfner: And I hear it all the time that, oh yeah, we look at that, oh yeah, we look at that score. And… but what is in that score? What are you looking at in that score? What are you actually doing about it to act on it to improve it? So, you know, lip service is… is…

106
00:18:27.650 –> 00:18:34.400
Bill Dorfner: It is not enough, especially when it comes to claims and severity and having to answer to it in a deposition or a trial.

107
00:18:36.540 –> 00:18:50.430
Bill Dorfner: So here’s… here’s kind of what good training looks like. First of all, there should be some sort of formal orientation process. Not just pencil whip forms, not just, you know, we bring the driver in, we hand him the book, sign it.

108
00:18:50.430 –> 00:19:03.989
Bill Dorfner: and send them on their way. It should be something that’s documented, this is how we do it, making sure that they go through each proper step before they’re actually given the keys to drive their first load. So, your orientation should be formal.

109
00:19:03.990 –> 00:19:09.190
Bill Dorfner: In addition to that, you should have annual or periodic refresher training for your drivers.

110
00:19:09.190 –> 00:19:20.929
Bill Dorfner: all of your drivers, and this is where I hear where fleet safety managers want to pull their hair out because they have these experienced drivers, and maybe they’ve been with the company for 10, 15 years, and the driver’s asking the question, why do I have to do that?

111
00:19:22.380 –> 00:19:34.460
Bill Dorfner: You know, and that’s… and it’s a fair question, you know, from the driver’s perspective, like, maybe I haven’t… you know, I’ve got, you know, so many million miles of safe driving, I haven’t had a violation in the last two years, why do I have to do this training?

112
00:19:34.640 –> 00:19:48.589
Bill Dorfner: And part of it is just to remind them, it’s a refresher. We all fall into bad habits. We also… we all get complacent. Maybe you’ll pick up a little tidbit out of this thing that you hadn’t thought about in a while. The other thing is that if you don’t do that.

113
00:19:48.850 –> 00:19:53.730
Bill Dorfner: If you don’t show that it’s systematic, it can come back to bite the company.

114
00:19:53.790 –> 00:20:18.059
Bill Dorfner: When something bad actually happens. And sometimes that’s just the best way to explain it to the driver. Like, listen, you know, I understand you are absolutely one of the best drivers that we’ve had, for many, many years, you do an awesome job, and so what I need you to do, I need you to be, you know, a great example for all these other drivers who clearly are not as good as you are, that have to take this training, you know, just do me a favor, be a leader, let’s take this training, let’s protect everybody.

115
00:20:18.230 –> 00:20:20.880
Bill Dorfner: Sometimes that’s just the best way of doing it.

116
00:20:21.420 –> 00:20:27.620
Bill Dorfner: In addition to that, there should be some sort of targeted training. You should be looking at the violations that you’re having.

117
00:20:27.880 –> 00:20:29.939
Bill Dorfner: Seeing where they’re becoming more frequent.

118
00:20:30.370 –> 00:20:33.279
Bill Dorfner: And assigning training that ties in with that.

119
00:20:33.680 –> 00:20:42.690
Bill Dorfner: I do see some folks who use training management systems, or maybe they have their own stuff. They say, oh yeah, we train on this, we train on this, we train on this.

120
00:20:42.690 –> 00:20:53.819
Bill Dorfner: And in reality, it has nothing to do with what their operations are. They’re just… they’re just going through motions and checking boxes. Make sure that your training actually applies to your operation, and that it’s actually targeted to the problems that you’re having.

121
00:20:53.920 –> 00:21:07.169
Bill Dorfner: And hey, we’ve all heard that everybody learns differently. You know, there are auditory learners, there are visual learners, there are hands-on learners, so try to find, you know, multiple ways of training your drivers.

122
00:21:07.230 –> 00:21:14.900
Bill Dorfner: Learning management systems are awesome. It’s an awesome way, there’s visual, there’s auditory, sometimes there’s questions that you have to answer.

123
00:21:15.280 –> 00:21:21.280
Bill Dorfner: In-person, one-on-ones, driver safety meetings, or going out to the yard and saying, hey.

124
00:21:21.470 –> 00:21:25.680
Bill Dorfner: Show me how you do your pre-trip inspection, and let’s talk about each step.

125
00:21:25.680 –> 00:21:27.569
Lydia Wommack: Yeah, nothing beats a hands-on.

126
00:21:27.570 –> 00:21:34.729
Bill Dorfner: Yes, absolutely. So use multiple methods, but here’s the thing. Document everything you do.

127
00:21:34.750 –> 00:21:46.660
Bill Dorfner: And we got a slide a little bit later that’ll talk a lot about that, but if… don’t… no matter how good your memory is, don’t depend on your memory of when you did stuff.

128
00:21:46.660 –> 00:22:02.360
Bill Dorfner: And let’s face it, you might have moved on to another job by the time something comes up, and no one’s going to remember if you had a discussion with a driver. Make sure that you document everything that you do, all the training that you do, and keep that somewhere where people can find it.

129
00:22:03.410 –> 00:22:17.809
Mark Rhea: You know, Bill, sometimes I think the word training gets overused, and maybe needs to be combined with just plain information exchange. And I’ll use an example, personal conveyance.

130
00:22:18.020 –> 00:22:30.229
Mark Rhea: Is that… if you… if you need… you definitely need to explain to your driver what your policy is, and what… what’s allowable and reasonable under personal conveyance, and what… what the…

131
00:22:30.320 –> 00:22:38.639
Mark Rhea: the reality of personal conveyance is, that’s more information exchange than it is training. Would you agree with that?

132
00:22:40.250 –> 00:22:43.970
Bill Dorfner: Yeah, I would agree with that. You know, there’s…

133
00:22:43.970 –> 00:22:51.570
Mark Rhea: And as a carrier, it’s their responsibility to exchange that information that’s very clear, very precise, and documented.

134
00:22:52.940 –> 00:23:10.539
Bill Dorfner: Yes, absolutely. And, you know, there’s a lot of carriers that have driver handbooks, or, you know, they call them policies or procedures manuals. Everybody calls it a little bit differently, and there’s some debates about what they should be called. But, you know, there are, there are some that, you know.

135
00:23:10.720 –> 00:23:15.449
Bill Dorfner: They say they issue them to the drivers, and there’s no documentation that they ever did.

136
00:23:15.530 –> 00:23:25.459
Bill Dorfner: That’s that information exchange, too. I, you know, I think training would be taking it to another level of saying, hey, here’s this document, and let’s walk through this, and talk through this, and…

137
00:23:25.460 –> 00:23:36.569
Bill Dorfner: And, answer questions and so forth on it, and if you don’t understand it, let’s get through it. But yes, information exchange is also crucial, making sure that drivers have that as well.

138
00:23:41.770 –> 00:24:01.260
Bill Dorfner: Now, the good, bad, and the ugly. I’ve dealt with a lot of fleets out there, and there are a lot of them who are trying their best, but they’re just completely missing the mark. And you can see the graphic there, you know, with people trying to shoot arrows at the bullseye, and they’ve all completely missed, and some of them even aren’t even on the target.

139
00:24:02.450 –> 00:24:20.310
Bill Dorfner: you know, I have seen… I’ve talked to a lot of fleets who say, you know, we train, but they have absolutely no proof of it. And as… when I was working for the insurance company and doing, kind of, safety assessments on these fleets, you know, in order to share information with our underwriting team.

140
00:24:20.530 –> 00:24:33.300
Bill Dorfner: I would ask, you know, what is your training? And they say, oh yeah, we train our drivers, we train our drivers, but they have absolutely no proof. And when you ask them for specifics, they just have none. It’s like, oh yeah, well, when things come up, you know, we do this or we do that.

141
00:24:33.530 –> 00:24:41.840
Bill Dorfner: Or they’ll only do some sort of orientation, and then there’s no follow-up after that. And commonly, what I see

142
00:24:42.130 –> 00:24:54.849
Bill Dorfner: Is fleets, their orientation basically exists of making sure that drivers are filling out the necessary forms for, you know, their employment, or their 1099, or for getting paid, and all that other stuff.

143
00:24:54.850 –> 00:25:04.009
Bill Dorfner: But there’s no actual, training as far as how they’re supposed to operate a vehicle. Here’s your manual, sign it, here’s your forms, sign them, send them on their way.

144
00:25:04.460 –> 00:25:08.570
Bill Dorfner: Some of them will use the same generic course

145
00:25:08.590 –> 00:25:24.599
Bill Dorfner: Every single year. I remember when I first started doing driver safety meetings around the country, I would come to… I came to driver safety meetings, and I would have the drivers come in, and they’re like, you’re not just gonna show us the same video we’ve seen the last 3 years, are ya?

146
00:25:24.600 –> 00:25:34.239
Bill Dorfner: That is a sign of folks just going through the motions and doing the same generic thing. Make sure that your training is actually accurate, it’s up-to-date.

147
00:25:34.240 –> 00:25:49.899
Bill Dorfner: It’s consistent with what’s going on in the world. Don’t just use the same, you know, video, or presentation, or talk that you’ve used every single other time. Drivers are drawing it out, they’re not learning anything from it. Make sure it’s current, it’s relevant.

148
00:25:50.160 –> 00:25:51.470
Bill Dorfner: And it’s engaging.

149
00:25:52.910 –> 00:26:05.149
Bill Dorfner: Another problem is there’s just no proof of it. Nobody’s documented, nobody’s recorded it. You know, they say they do it, but they’re not able to show you any information of when or where it happened, or who was there.

150
00:26:05.390 –> 00:26:08.519
Bill Dorfner: And finally, that there’s no corrective action.

151
00:26:08.920 –> 00:26:28.010
Bill Dorfner: You know, they have policies and procedures in place, or driver guidelines in place. They say they have, you know, a three-strike policy, or a progressive discipline policy, but they don’t actually follow it. Drivers are getting the same violations all the time, and it just keeps getting repeated because there’s no corrective action that’s ever taken place.

152
00:26:30.390 –> 00:26:31.400
Bill Dorfner: So…

153
00:26:31.600 –> 00:26:40.980
Bill Dorfner: Having worked for, you know, the insurance companies and taking a look and trying to analyze and, you know, get the real story of a fleet.

154
00:26:41.130 –> 00:26:51.800
Bill Dorfner: Some of the things that we look for, you know, and some of the things that I would report back to, you know, our underwriters, are whether or not the company actually has top-down support.

155
00:26:52.020 –> 00:27:09.649
Bill Dorfner: And for those of you who are safety managers out there, I want to talk to you specifically right now. You know, I get the struggle that you want to do the right things, you want to implement new programs, you want to get new technology in there, but you’re struggling to get executive buy-in.

156
00:27:09.650 –> 00:27:27.250
Bill Dorfner: Maybe because it’s too expensive, maybe it’s because you might have to let some drivers go that… that, you know, people just don’t want to let go, or there’s a concern that drivers are going to leave if you try to implement this. I get it, I’ve been there, and I’ve talked to many safety managers who are going through the same thing.

157
00:27:27.270 –> 00:27:32.559
Bill Dorfner: One of the things that insurance companies are looking for is whether or not there’s actually top-down support.

158
00:27:33.360 –> 00:27:38.100
Bill Dorfner: From, you know, from the person who’s actually making the decisions.

159
00:27:38.440 –> 00:27:52.199
Bill Dorfner: We look for whether or not the policies actually match the practice. You know, I’ve seen 300-page driver, driver manuals and driver policies, and I know full well that that company is never going to be able

160
00:27:52.200 –> 00:28:02.759
Bill Dorfner: Never gonna be able to keep up with that and to, you know, enforce everything that’s in there, nor is any driver ever going to read it or fully understand everything that’s in there.

161
00:28:03.550 –> 00:28:17.810
Mark Rhea: Well, Bill, I will inject. I’ll tell you who will read those is the plaintiff’s attorneys, and they will read them very carefully, and find plenty of reasons to declare you irresponsible for not following those policies.

162
00:28:18.120 –> 00:28:26.970
Bill Dorfner: 100%. Absolutely. Everything that you put in those policies and procedures manuals, or driver guidelines, or driver handbooks.

163
00:28:27.130 –> 00:28:28.949
Bill Dorfner: Is open to discovery.

164
00:28:29.130 –> 00:28:32.170
Bill Dorfner: And if it’s in there, and you say you’re gonna do it.

165
00:28:32.380 –> 00:28:39.539
Bill Dorfner: you better be doing it. And if you’re not gonna do it, then you need to change the wording and change how that policy is written.

166
00:28:39.560 –> 00:28:58.319
Bill Dorfner: And so one of the things that I’ve done and helped folks with in the past is, you know, rewriting policies and guidelines and so forth, so that it’s something that’s gonna hold up for you in court, and that you’re actually going to be able to act on. It’s reasonable, and it’s stuff that drivers can understand as well.

167
00:28:58.870 –> 00:29:00.240
Bill Dorfner: It’s a great point, Mark.

168
00:29:00.920 –> 00:29:11.729
Bill Dorfner: Things need to be clear. They shouldn’t be, written in, you know, legalese and everything, what drivers aren’t gonna understand, necessarily.

169
00:29:11.730 –> 00:29:28.109
Bill Dorfner: And you also need to make sure that the expectations you set for your team are clear that what your bar is, as far as quality and safety and customer service. Make sure those expectations are set clearly as well.

170
00:29:28.110 –> 00:29:39.169
Bill Dorfner: And that everybody, drivers, staff, dispatchers, anyone in your organization, understands that and holds themselves to that, and is held to that.

171
00:29:39.780 –> 00:29:49.469
Bill Dorfner: Again, training, coaching, and corrective action, it’s a cycle, and it should be an ongoing cycle. You should always be analyzing, you know.

172
00:29:49.640 –> 00:29:54.529
Bill Dorfner: What is our training? Is it working? You know, what do we need to change?

173
00:29:54.790 –> 00:29:59.469
Bill Dorfner: And then regular review of those things. Again, you know, assess what you’re doing.

174
00:30:01.290 –> 00:30:05.500
Mark Rhea: Bill, one other comment on that. One of the best practices that I’ve

175
00:30:05.720 –> 00:30:13.659
Mark Rhea: witnessed in the last couple of years is the usage of, dash cam, near-miss dash cams from your fleet.

176
00:30:13.840 –> 00:30:15.350
Mark Rhea: And… and…

177
00:30:15.490 –> 00:30:32.589
Mark Rhea: putting those into a customized content that’s sent out, and just ask the question, what would you have done in this situation? What did the driver do right? What did the driver do wrong? What would you have done? It’s been very effective. It gets their input on… on… on the training reality.

178
00:30:35.300 –> 00:30:48.420
Bill Dorfner: Absolutely, and one of my favorite things to do in driver safety meetings, when I go out and actually… and that’s one of my favorite things to do, by the way, is to actually be in a room with the drivers and just talk to them and have that dialogue, is ask.

179
00:30:48.450 –> 00:31:02.899
Bill Dorfner: show a quick video and say, what would you have done? What did the driver do wrong? What did the driver do right? And it’s amazing the discussion you get, and the different ideas, and the different ways of looking at things, and that can be extremely helpful.

180
00:31:02.900 –> 00:31:10.660
Bill Dorfner: With your team to get that out, and to have the drivers talk to each other and say, oh, no, I wouldn’t have done that. Well, I would have, and here’s why, and…

181
00:31:10.790 –> 00:31:21.210
Bill Dorfner: Driver experience starts to come out, and they actually start to kind of mentor each other, too, as long as you’re there to moderate it and to make sure that it’s being done, you know, in the right way.

182
00:31:21.700 –> 00:31:37.970
Bill Dorfner: But yeah, videos and stuff are… are great, and I like to encourage the fleets that I’ve worked with to… and especially if you’re struggling with getting drivers to adopt and be okay with putting cameras in their trucks.

183
00:31:38.280 –> 00:31:43.410
Bill Dorfner: Is to show the videos where the driver did everything right.

184
00:31:43.560 –> 00:31:58.239
Bill Dorfner: to avoid a collision. Show the… show that, you know, attaboys and attagirls, show those videos and say, you know, this is… this is a driver who did everything they could do, to avoid a collision, awesome job,

185
00:31:58.560 –> 00:32:09.649
Bill Dorfner: And, you know, use those. That helps create the buy-in. And then, you know, also ask yourself, ask the drivers, excuse me, you know, what if we didn’t have the video?

186
00:32:10.270 –> 00:32:18.610
Bill Dorfner: You know, maybe a collision happened, and it was… and the camera showed that that collision was not preventable by the driver who was in the truck.

187
00:32:19.020 –> 00:32:36.370
Bill Dorfner: You know, ask your drivers, what if we didn’t have this video? What would a witness have said? Or what could a witness have said? Maybe a witness that just drove by but didn’t stop, and they called in later? What could they have said about this that the video could have proved, you know, that the driver did everything they were supposed to do?

188
00:32:36.540 –> 00:32:39.400
Bill Dorfner: So yeah, dash cam videos are great for training.

189
00:32:41.830 –> 00:32:55.639
Bill Dorfner: Some… some high-impact training topics. This is just a starting list, there’s so many. But, you know, obviously defensive driving, space management, and speed. We want to talk about distracted driving.

190
00:32:55.660 –> 00:33:04.839
Bill Dorfner: And I’m gonna get on a soapbox here for a second. When you talk about distracted driving, don’t just talk about cell phones.

191
00:33:04.910 –> 00:33:12.220
Bill Dorfner: Because that’s, you know, every time I ask someone, hey, do you have a distracted driving policy? They say, oh yeah, we have a policy that says they’re not allowed to use their cell phone.

192
00:33:12.480 –> 00:33:30.999
Bill Dorfner: There are a million other distractions that are out there. And, you know, we practice this at one of the driving schools I work at, it’s a crush prevention school all the time, where in addition to a cell phone, I’ll, you know, we’ll get going, you know, at a high speed, and I’ll just ask him, you know, to change the temperature on the AC or on the heat.

193
00:33:31.340 –> 00:33:47.590
Bill Dorfner: and then, you know, give them a stimulus where they’re supposed to be hitting the brakes, and they’ll miss it because they’re looking down at a knob. So, there’s so many other distract… distractions out there, not just cell phones. Cell phones are important, electronic devices, that kind of thing, but talk about all distractions when you’re doing distracted driving trading.

194
00:33:48.000 –> 00:33:48.770
Bill Dorfner: That’s a huge one.

195
00:33:48.770 –> 00:34:00.569
Mark Rhea: I saw some custom content done recently on distracted driving danger zones, entering an intersection or construction zone where everybody slows down.

196
00:34:00.700 –> 00:34:16.350
Mark Rhea: And the general driving public, that’s a… that’s an invite to pick up your phone. And so you have to acknowledge and recognize this, you’re entering a distracted driving danger zone, and it was very effective, very well done.

197
00:34:16.850 –> 00:34:18.270
Bill Dorfner: Yeah, yeah.

198
00:34:18.270 –> 00:34:23.770
Mark Rhea: In other words, there’s a lot of drivers out there that are driving distracted. I think we would all agree with that.

199
00:34:24.580 –> 00:34:35.189
Bill Dorfner: Oh, oh, 100%. And one of the things that’s probably been the most eye-opening for me over the years is I’m one of those folks who’s never gonna ask a driver to do something that I’m not willing to do myself.

200
00:34:35.199 –> 00:34:48.420
Bill Dorfner: So, when we’ve talked about, you know, adopting dash cams and that kind of thing, I’ve actually had one installed in my own personal vehicle, along with an ELD, so if I was on a road trip, you know, I was logging my miles and making sure I took my half-hour break and all that other stuff.

201
00:34:48.449 –> 00:34:50.159
Bill Dorfner: But…

202
00:34:50.340 –> 00:35:06.780
Bill Dorfner: those dash cams will highlight everything that you’ve been doing that you didn’t realize you were doing. And Mark, you’re absolutely right. The… when you get to a situation where your vehicle slows down, or you come to a stop, or you’re at that red light, the temptation is there

203
00:35:06.780 –> 00:35:20.969
Bill Dorfner: to start doing all those things that you know you’re not supposed to be doing when you’re going down the highway. And those situations can be just as dangerous. You never know what’s going to happen around those areas. Pedestrians walking out in front of you, you know, workers in a construction zone.

204
00:35:21.260 –> 00:35:23.550
Bill Dorfner: you name it. That’s a great point.

205
00:35:24.070 –> 00:35:39.559
Bill Dorfner: And I would encourage, if you’re a safety manager out there, or the owner of a fleet or anything, and you’re asking your drivers to put a dash cam in their trucks, be willing to do it yourself. It’ll be eye-opening for you. You’ll find that you become a safer driver as well.

206
00:35:39.560 –> 00:35:53.059
Bill Dorfner: You understand the system a whole lot better because you’re actually using it, and you’re setting that example for them, and it creates much better buy-in when you say, hey, I’m willing to do it too. I’m asking you to do it, and I’m willing to do it myself.

207
00:35:56.160 –> 00:35:59.280
Bill Dorfner: So, if we go to the next slide,

208
00:36:00.930 –> 00:36:05.669
Bill Dorfner: there’s 3 terms on this slide that, you know, I want to talk about.

209
00:36:05.810 –> 00:36:08.490
Bill Dorfner: Compliance, safety.

210
00:36:10.840 –> 00:36:22.919
Bill Dorfner: Sorry, I just completely lost my… and insurability. They all kind of go together, but at the same time, they’re all just a little bit different. You know, compliance is meeting the minimum FMCSA requirements.

211
00:36:23.030 –> 00:36:31.579
Bill Dorfner: you’re doing what you have to do because… you have to do it. You’re checking the boxes, you’re making sure you got all your forms in place, you know, you’re…

212
00:36:31.790 –> 00:36:36.669
Bill Dorfner: You’re crossing your, T’s, you’re dotting your I’s, everything is in order.

213
00:36:37.250 –> 00:36:43.680
Bill Dorfner: Safety, to me, is what actually happens day to day. It’s behavior, it’s decisions, and it’s your culture.

214
00:36:44.290 –> 00:36:57.290
Bill Dorfner: And your insurability depends on those two things. It looks at how attractive you are to insurers, based on your compliance and your safety, because that makes whether or not your losses are predictable.

215
00:36:57.550 –> 00:37:04.019
Bill Dorfner: It’s also going to take a look at whether or not you’re defensible in litigation. If you don’t have those other two things.

216
00:37:04.350 –> 00:37:12.739
Bill Dorfner: In place, and you get sued, it’s gonna be a nightmare if you’re not as defensible as other companies.

217
00:37:12.900 –> 00:37:13.760
Bill Dorfner: Show.

218
00:37:15.490 –> 00:37:27.679
Lydia Wommack: You speak in Mark’s language there. He has, as you know, a great presentation on compliance versus culture. I love the addition of insurability, because it is such a key part of all of this now. It’s all integrated.

219
00:37:27.680 –> 00:37:35.620
Lydia Wommack: Yes, absolutely. Excited about this slide. Tim Luco is in chat, and Tim, thank you for joining us.

220
00:37:35.620 –> 00:37:41.060
Lydia Wommack: He said, hey, let’s talk a bit about the processes and manuals and

221
00:37:41.060 –> 00:38:04.290
Lydia Wommack: how important it is that you do business the way you say you’re going to do business. In other words, you know, not only are you documenting things, but you, ahead of time, you have the process and procedures, and that you’re sharing them out, and that you’re following to the letter. So, you know, along the lines of documentation, I know you mean, you know, keeping track of training, keeping track of conversations, but it starts with policy, too, and it’s a great call out to him. Very important.

222
00:38:04.990 –> 00:38:14.710
Bill Dorfner: Yes, absolutely. And those plaintiff’s attorneys are going to look at those things, and they’re going to read your policy out, and they’re going to ask you.

223
00:38:15.030 –> 00:38:16.219
Bill Dorfner: Do you do that?

224
00:38:17.220 –> 00:38:23.570
Bill Dorfner: And if they ask you that question, look out, because chances are, they find a… they found a spot where you didn’t do that.

225
00:38:23.870 –> 00:38:25.620
Bill Dorfner: So…

226
00:38:25.830 –> 00:38:34.389
Bill Dorfner: Absolutely, making sure that you’re documenting everything, that your documentation is clear, it’s concise, and that you can follow it.

227
00:38:35.300 –> 00:38:36.500
Bill Dorfner: Awesome call out.

228
00:38:37.510 –> 00:38:51.740
Bill Dorfner: And along the lines of documentation, this is one of my favorite lines, and I see it, you know, on posters when I go down and visit my friends at INFINITI. And I might not have gotten the exact wording, but if it’s not documented, dated, or signed, or if you can’t find it.

229
00:38:51.950 –> 00:38:53.190
Bill Dorfner: It didn’t happen.

230
00:38:54.520 –> 00:39:05.050
Bill Dorfner: Can’t tell you how many times I’ve asked safety managers about their training, what have you done, or policies, corrective action, anything. And they say, oh yeah, we do that.

231
00:39:05.940 –> 00:39:08.410
Bill Dorfner: Well, show me And they can’t.

232
00:39:08.480 –> 00:39:15.370
Bill Dorfner: You know, and likewise, you know, if you’re doing driver safety meetings, are you having all your drivers, sign in?

233
00:39:15.410 –> 00:39:22.559
Bill Dorfner: Are you making sure that you’re documenting the topics that you talked about? And, you know, are you losing that sign-in sheet?

234
00:39:22.560 –> 00:39:38.629
Bill Dorfner: Are you keeping track of it? Is it kept away somewhere where people can find it if need be? Because if you can’t find that sign-in sheet, that safety meeting never happened. And that’s one of the very first lessons I learned as a safety consultant, as a safety director, as I was told.

235
00:39:38.630 –> 00:39:42.739
Bill Dorfner: This sign-in sheet is probably more important than the meeting itself.

236
00:39:42.760 –> 00:39:44.930
Bill Dorfner: Because if you can’t find it.

237
00:39:44.960 –> 00:39:47.990
Bill Dorfner: you never had the meeting. So…

238
00:39:48.500 –> 00:39:55.349
Bill Dorfner: Make sure that you’re documenting everything you do, including your training plans, what you’re training them on.

239
00:39:55.350 –> 00:40:13.609
Bill Dorfner: any tests or quizzes that you’re giving out, making sure that you’re keeping track of that, and any corrective actions and follow-ups that you have. And I know that INFINITI has an awesome product as far as keeping track of training and documentation and so forth, so…

240
00:40:13.610 –> 00:40:16.189
Lydia Wommack: We do. Never lost a record. Thank you for that.

241
00:40:16.190 –> 00:40:24.830
Bill Dorfner: That’s right, and you know, and I can say I’ve worked with INFINITI in the past, and needed some records that were, you know, a few years old, and

242
00:40:25.020 –> 00:40:28.540
Bill Dorfner: They were able to pull it up for me, no problem, so that was awesome.

243
00:40:29.260 –> 00:40:47.730
Bill Dorfner: So let’s go back to insurance. How does all this stuff affect your rate and your renewal? Because that’s, you know, what we’re here for, you know, how can I look great in front of my insurance company? Strong programs mean that you are going to have more markets that are willing to compete for your business.

244
00:40:47.990 –> 00:40:53.859
Bill Dorfner: They are gonna want your business. If you are a top-quality customer.

245
00:40:53.860 –> 00:41:11.060
Bill Dorfner: you know, low losses, low claims frequency, great policies in place, great safety management structure. Insurers are going to want to insure you, because they know they’re not gonna… well, they feel it, they’re pretty sure they’re not gonna have to, you know, pay out as much in claims, and you’re gonna be profitable business for them.

246
00:41:11.390 –> 00:41:17.379
Bill Dorfner: So you’re gonna get more quotes, and the more quotes you get, the better chance you have of getting a lower rate.

247
00:41:17.390 –> 00:41:32.449
Bill Dorfner: Which is the pricing potential. You’re gonna get more favorable terms and deductibles. You know, every company looks at this, and it’s not just about the rate that you pay, but also how much you have to pay up front, what your deductibles might be.

248
00:41:32.520 –> 00:41:40.740
Bill Dorfner: And, you know, the better you are, the more willing that insurance companies are going to be willing to offer you different products.

249
00:41:40.960 –> 00:41:43.609
Bill Dorfner: And also your flexibility for growth.

250
00:41:43.660 –> 00:42:03.519
Bill Dorfner: You know, insurance companies don’t want to see that you’re planning to grow, you know, exponentially over the next few years, but if you have all the right systems in place, if you have that foundation in place, then building on that is a little bit of a safer risk for insurance companies. So if you’re looking to grow, you want to make sure that you’re looking favorable to your insurance company as well.

251
00:42:04.410 –> 00:42:18.210
Bill Dorfner: Weak programs… let’s face it, there are some insurance companies, they won’t even look at you. And it’s gonna get harder and harder to find a company that will even insure you. And the harder it is to find companies to insure you.

252
00:42:18.550 –> 00:42:37.469
Bill Dorfner: your rates are going up. It’s gonna get more and more and more expensive. Think about it as just your basic, you know, credit score. You know, if you’ve got a great credit score, you’re gonna get lower interest rates on that loan that you need to take out. It’s kind of the same thing with insurance companies. You know, the more favorable you are, the lower rates you’re gonna get. Less favorable you are.

253
00:42:37.510 –> 00:42:40.749
Bill Dorfner: People aren’t going to want to work with you, and they’re going to raise your rates.

254
00:42:41.780 –> 00:42:48.159
Lydia Wommack: I think it’s important to say, too, it’s a vicious market out there, and insurance carriers are exiting

255
00:42:48.160 –> 00:43:11.629
Lydia Wommack: you know, commercial auto liability, and we need them in the market, so we, as a transportation industry, all together, rising tides lift all boats, right? We all need to do better, and it’s hard, but bring all fleets along into the safety world, because as we all become more, insurable and better risks, it’s going to help out with the insurance

256
00:43:11.730 –> 00:43:13.549
Lydia Wommack: Marketplace as well.

257
00:43:14.140 –> 00:43:16.049
Lydia Wommack: We need insurance carriers.

258
00:43:16.690 –> 00:43:32.700
Bill Dorfner: 100%. And in addition to, insurance carriers leaving the market, for the… leaving the trucking space, there are a lot of insurance companies who just simply aren’t going to renew, business, and sometimes it’s even been, you know, good business, for them.

259
00:43:33.090 –> 00:43:49.639
Bill Dorfner: But for some reason, market factors or some sort of red flag, they’ve just decided, we’re not going to renew you next year, and you need to go out and find somebody else. And of course, finding somebody else when more and more people are pulling out just exacerbates that situation and makes it worse.

260
00:43:51.880 –> 00:43:59.380
Bill Dorfner: So, here are some things that you want to show your insurance company, or your agent, when it’s time to renew your insurance.

261
00:43:59.570 –> 00:44:12.209
Bill Dorfner: Obviously, any evidence of training. You want to show that you’re making the best possible effort to improve your fleet year after year after year. The same thing with any policy changes that you’ve made to make your fleet safer.

262
00:44:12.660 –> 00:44:29.730
Bill Dorfner: Obviously, you’re going to want to look at the incidents and the CSA metrics. If you’ve done some improvements and they’re going down, make sure that you tell your story. Don’t let somebody else do it for you. And any technology that you’ve added, maybe you’ve added dash cams over the last year, maybe you’ve added asset trackers to your trailers.

263
00:44:29.730 –> 00:44:47.550
Bill Dorfner: Maybe there’s some sort of other technology, some software that you’re using to monitor your drivers better. It doesn’t necessarily need to be a piece of equipment that you’ve put on your trucks. Maybe there’s a great software that you’re using now to monitor your drivers, or your maintenance, or something along those lines. Make sure you tell that story.

264
00:44:47.550 –> 00:44:53.319
Bill Dorfner: To your insurers and to your agents to make sure that you, you know, get the best possible rates and the most options.

265
00:44:58.110 –> 00:45:00.329
Bill Dorfner: And then, you know, again.

266
00:45:00.530 –> 00:45:19.400
Bill Dorfner: Strengthening your training program, and any of your safety programs in general, is an ongoing process. It’s a cycle, and if you, you know, look at the Federal Motor Carrier Safety Administration, go to their website, they’ve actually got, you know, some great things on the safety management cycle, but you want to constantly assess where you’re at.

267
00:45:19.630 –> 00:45:27.960
Bill Dorfner: You want to plan for any changes. Hey, I want to do this in the next quarter, the next, you know, year, next two years. Plan for that stuff.

268
00:45:28.180 –> 00:45:29.909
Bill Dorfner: Actually act on it.

269
00:45:30.190 –> 00:45:42.870
Bill Dorfner: Document what you did, and then look back and say, hey, we did this, what changes, happened? What went well? What didn’t go well? Assess that, and start all over.

270
00:45:43.210 –> 00:45:45.420
Bill Dorfner: In order to strengthen your training program.

271
00:45:47.090 –> 00:45:53.630
Bill Dorfner: Some things that you want to make sure… here’s some tips. When you’re working with insurers, Be transparent.

272
00:45:53.750 –> 00:45:56.270
Bill Dorfner: About what your challenges and your actions are.

273
00:45:56.650 –> 00:46:03.620
Bill Dorfner: I’ve seen so many times where, you know, trucking companies are coming to potential insurers.

274
00:46:03.850 –> 00:46:17.509
Bill Dorfner: And they’re telling the story that they think the insurer wants to hear, but it’s not the real story. And that comes… becomes very, very clear with just a few questions. So be open, be transparent. If you’re being challenged with something.

275
00:46:17.690 –> 00:46:29.869
Bill Dorfner: tell them and say, hey, this is something that we’ve seen in the past, this is something that we’re working on, this is what we’ve done to implement it, and these are the results that we’ve seen so far. We’re not where we want to be, but we’re, you know, making progress to getting there.

276
00:46:30.260 –> 00:46:31.600
Bill Dorfner: Be open about that.

277
00:46:31.720 –> 00:46:38.280
Bill Dorfner: Share those plans, share your training calendars, make sure they know that you actually have something in place that you’re trying to do.

278
00:46:38.540 –> 00:46:42.449
Bill Dorfner: Invite your agent or your insurer to see your program.

279
00:46:42.600 –> 00:46:54.860
Bill Dorfner: And I heard… I hear it a lot, not trying to, you know, not trying to speak poorly about insurance agents, but I hear a lot that, you know, we only hear about them, you know, hear from, you know, at time of renewal.

280
00:46:54.860 –> 00:47:04.710
Bill Dorfner: communicate with them, say, hey, we just implemented this new thing, I’d love for you to see it. You know, let’s start planning earlier on for our renewal next year.

281
00:47:05.130 –> 00:47:13.810
Bill Dorfner: And then, if your insurance company, or potential insurance company, is a telematics-based insurer.

282
00:47:14.490 –> 00:47:17.060
Bill Dorfner: Ask them how that score is calculated.

283
00:47:17.640 –> 00:47:19.189
Bill Dorfner: And how you can improve it.

284
00:47:19.380 –> 00:47:32.319
Bill Dorfner: And this can be very important, because there’s a lot of companies out there that are saying, hey, we want… we need your telematics, we score you based on your telematics. Make sure they can also actually explain. It’s a two-way street. Make sure they can explain what’s in that score.

285
00:47:32.370 –> 00:47:40.360
Bill Dorfner: How can we improve that score, and how are we going to be, you know, graded or judged based on that score year after year after year?

286
00:47:40.700 –> 00:47:58.759
Bill Dorfner: And also ask for their safety team’s commitment, to you as well. You know, what are you offering to us throughout the year, from, you know, your safety or your risk management team as services, for us throughout the year? Because remember, your insurance company isn’t just renewing or interviewing you.

287
00:47:59.030 –> 00:48:00.860
Bill Dorfner: You’re interviewing dumb.

288
00:48:01.030 –> 00:48:05.629
Bill Dorfner: So, make sure that you, you have all that information that you need as well.

289
00:48:06.600 –> 00:48:17.589
Lydia Wommack: I think what I’m hearing throughout this is… I’m surprised at… I mean, I always knew you go into this and it’s all about numbers, right? How many incidents, how many accidents, crashes, CSA,

290
00:48:17.590 –> 00:48:36.769
Lydia Wommack: there’s so much that’s data-driven in this, but I keep hearing you say storytelling. It’s about telling your story, it’s about the right positioning, and really, that’s everything in this world, right? It’s the PR, so everyone, if you’re in safety, if you’re the owner, just add another hat to your head, because now you have to be in PR, too, and tell your story the right way for insurance.

291
00:48:37.510 –> 00:48:41.319
Bill Dorfner: Absolutely, and, you know, to kind of, you know.

292
00:48:41.470 –> 00:48:43.499
Bill Dorfner: Jump onto that point as well.

293
00:48:43.720 –> 00:49:01.159
Bill Dorfner: I have, on many occasions, had underwriters say, hey, you know, we’re looking at this particular risk, we’re looking at this particular fleet, and there’s either… either A something on the back of my, you know, the hair on the back of my neck is kind of standing up about something, but I can’t… I can’t find it on paper, or…

294
00:49:01.390 –> 00:49:03.550
Bill Dorfner: I really, really like this fleet.

295
00:49:03.700 –> 00:49:08.880
Bill Dorfner: But what’s on paper just… It’s not as good as we’d like it to be.

296
00:49:09.050 –> 00:49:23.200
Bill Dorfner: can you meet with this fleet? Can you find out some more information? And I can’t tell you how many times I’ve either been able to help an underwriter, kind of calm them down about that thing that they weren’t quite sure about, and say, hey, I’ve actually visited with this fleet.

297
00:49:23.200 –> 00:49:29.570
Bill Dorfner: I’ve talked to them, they’ve shown me their operation, I think it’s a really solid risk that maybe we shouldn’t pass up this time around.

298
00:49:29.900 –> 00:49:32.070
Bill Dorfner: You know…

299
00:49:32.070 –> 00:49:50.230
Bill Dorfner: Conversely, sometimes there’s some that are great that look great on paper, and maybe they’ve just been lucky that they haven’t been, you know, inspected that many times on the road. That’s why they don’t have any violations, because when I get there, you know, their equipment is horrible, they have no safety management system in place, and I don’t know how they’ve gotten by this time.

300
00:49:50.230 –> 00:49:58.369
Bill Dorfner: But you have a chance to tell your story, and more often times than not, things that are on paper

301
00:49:58.610 –> 00:50:07.979
Bill Dorfner: Don’t fully tell your story. You know, maybe you’ve got a fatality that’s, you know, on… on paper.

302
00:50:08.150 –> 00:50:16.269
Bill Dorfner: But maybe that was, you know, something where a vehicle ran into the back of your truck while it was legally stopped, exactly where, you know, it was supposed to be.

303
00:50:16.350 –> 00:50:31.070
Bill Dorfner: and somebody else ran into the back of that. That story needs to be shared, and there are companies out there who will only be looking at paper and saying, well, nope, they had a fatality last year, we’re not even gonna look at quoting them. Make sure that you’re able to tell your story.

304
00:50:31.660 –> 00:50:33.670
Bill Dorfner: So…

305
00:50:33.910 –> 00:50:45.570
Bill Dorfner: Here’s the thing, kind of a little self-reflection, some mirror time is what I like to call it, you know, is it… looking at your own operation. If you were the underwriter for an insurance company.

306
00:50:45.720 –> 00:50:48.740
Bill Dorfner: Would you be confident taking a risk?

307
00:50:49.090 –> 00:50:51.129
Bill Dorfner: on your program.

308
00:50:52.440 –> 00:50:55.330
Bill Dorfner: Can you prove what you’ve trained on?

309
00:50:55.480 –> 00:50:57.710
Bill Dorfner: Who you’ve trained, when you did it.

310
00:50:57.980 –> 00:51:07.260
Bill Dorfner: Do you actually adjust your training to make sure that it’s based on what’s going on in your own operation, or are you just going through the motions?

311
00:51:07.670 –> 00:51:15.400
Bill Dorfner: And finally, if you’re on the witness stand, and you’re called to defend your company, and your own personal actions.

312
00:51:15.550 –> 00:51:20.660
Bill Dorfner: Would you be comfortable explaining what you’re doing About your safety program?

313
00:51:20.760 –> 00:51:25.169
Bill Dorfner: Would you be comfortable selling your safety program to a jury?

314
00:51:25.280 –> 00:51:45.179
Bill Dorfner: Those are some questions that if you ask yourself those on a regular basis, or if you print that slide off right there, hang it on your bulletin board, put it on your second monitor, however you do it these days, post-it note, ask yourselves these questions on a regular basis, and it’s… to me, it’s gonna really help you, motivate you.

315
00:51:45.360 –> 00:51:48.759
Bill Dorfner: And making sure that you are the most insurable company out there.

316
00:51:49.250 –> 00:51:52.230
Lydia Wommack: And I think that last point, Bill, especially, is…

317
00:51:52.290 –> 00:52:10.430
Lydia Wommack: How would this look? Whatever you’re doing, how would this look to a jury? How would this present to a jury? Is it consistent? Is it reasonable? Is it documented? How is it going to look to a jury? If I have to sit down and defend it, if I’m, you know, on Robert’s team, and I’m in deposition, Robert was in chat saying a team member, you know, was asked about the handbook, and…

318
00:52:10.430 –> 00:52:31.250
Lydia Wommack: it’s an uncomfortable seat to be in, but if you feel confident in explaining it, then you’ve already maybe won the battle, or at least you’re pretty far along. David in chat said, you know, nowadays, compliance with regulations is just the minimum standard when it comes to lawsuits, so there’s always that question, what more could you have done?

319
00:52:31.270 –> 00:52:43.320
Lydia Wommack: what are you doing beyond compliance? So, yeah, if it passes the jury test, the jury litmus test, then probably in a good spot for your insurers as well.

320
00:52:46.250 –> 00:52:58.220
Bill Dorfner: Absolutely, yeah. Like I said, the mirror test is huge, you know. Look at yourself, look at what you’re doing, and ask yourselves, would… if I was sitting on the jury, what would I think about this company?

321
00:52:59.240 –> 00:53:00.030
Lydia Wommack: It’s great.

322
00:53:00.030 –> 00:53:03.340
Mark Rhea: If you can’t tell your story, the plaintiffs

323
00:53:03.610 –> 00:53:05.620
Mark Rhea: Attorney will tell it for you.

324
00:53:05.750 –> 00:53:09.319
Mark Rhea: And it’s not gonna be pretty. That’s a fact.

325
00:53:10.410 –> 00:53:14.030
Bill Dorfner: Absolutely, yeah, that’s the last person you want to be telling your story.

326
00:53:14.480 –> 00:53:15.080
Lydia Wommack: Oh, yeah.

327
00:53:15.080 –> 00:53:17.629
Bill Dorfner: I, I know we’re, we’re getting a,

328
00:53:17.630 –> 00:53:40.809
Bill Dorfner: Right up on time, this is the last thing, just some key takeaways. Just as a reminder that insurers are looking beyond just the compliance and the paperwork. They’re looking at your culture and the training programs that you’re doing, because training can reduce the severity and frequency of their losses. They want to be profitable. They want to make money on you every year. If they lose money on you every year, they’re going to be moving on.

329
00:53:42.140 –> 00:53:59.849
Bill Dorfner: Make sure that everything that you do is structured, it’s documented, it’s dated, and most importantly, you control many of the factors that are shaping your loss trends. So, look at those things that you can control and improve on every single one of them, and you’re gonna make yourself more insurable year after year.

330
00:54:00.680 –> 00:54:02.070
Lydia Wommack: Bill, thank you.

331
00:54:02.200 –> 00:54:15.009
Lydia Wommack: Thank you so much. It was such a great presentation. We always love having you. If there are questions, please pop them in chat. We’ve been having some good conversation over there. I haven’t seen questions come through specifically, but…

332
00:54:15.010 –> 00:54:23.660
Lydia Wommack: Wow, that was a good one. Actually, I have a question for you while people are thinking, and I think Mark may have a couple. Mine is really looking ahead the next couple of months.

333
00:54:23.660 –> 00:54:33.550
Lydia Wommack: We have National Work Zone Awareness Week, we have International Road Check, and the focus areas, of course, are cargo securement, and there’s always something related to ELDs.

334
00:54:33.550 –> 00:54:50.330
Lydia Wommack: logging, tampering. And I saw cargo securement pop up a couple times in your presentation. The common topics that you should be training on are almost always featured in International Road Check Blitz, so any tips or advice as we enter these awareness weeks and blitzes?

335
00:54:51.420 –> 00:55:02.490
Bill Dorfner: The biggest tip I can give you for all of these Awareness Weeks is don’t wait until the week comes in order to tell your drivers about it, and I’ve seen that so many times.

336
00:55:02.490 –> 00:55:25.330
Bill Dorfner: you want to plan more than a month in advance for any of these Awareness Weeks, because you want to be able to have a chance to take a look at your equipment, you want to make sure that you have a chance to talk to your drivers, and if there are any types of deficiencies or things that you want to kind of go over ahead of time, you want to leave yourself that buffer zone. So 30 days, 60 days in advance.

337
00:55:25.330 –> 00:55:42.019
Bill Dorfner: Look at those calendars, put those things on your calendars as reminders, year after year after year, look for them. And don’t wait until that week, because I see that all the time, and they’re like, you know, drivers aren’t showing up because they know that the, you know, there’s a blitz outside the port, or something along those lines.

338
00:55:42.020 –> 00:55:43.900
Lydia Wommack: Right. Yeah.

339
00:55:44.310 –> 00:55:47.350
Lydia Wommack: Very good. Mark, any questions for Bill while we have him?

340
00:55:47.520 –> 00:56:06.639
Mark Rhea: Well, one quick one. I know there’s a lot of different weather conditions up in the Northeast. We had 90 degrees down here this weekend. Do you have any recommendations for the clients that are on the line here for some customized training, seasonally based?

341
00:56:08.230 –> 00:56:09.940
Bill Dorfner: Absolutely.

342
00:56:10.080 –> 00:56:22.219
Bill Dorfner: you know, if you’re… if you’re down in the South, down in Texas, where the heat is insane, you know, you want to make sure that you’re putting training out about that type of, you know, how to… how to deal in, you know.

343
00:56:22.220 –> 00:56:43.119
Bill Dorfner: hot weather, how hot weather affects, you know, your tires, your brakes, all that other stuff. If you’re up where I’m at in New England right now, you know, rain, snow, fog, look at those seasons and assign that training based on those things. You know, obviously, winter comes to a lot of folks throughout the year, so as you’re getting, again.

344
00:56:43.560 –> 00:57:02.710
Bill Dorfner: Don’t wait until the middle of January if you’re in Minnesota to talk about winter weather driving. Talk about it, you know, before that first snow comes, and I know from living up there in the past that it can come on September 1st. So, plan for that stuff, and make sure that it’s catered to where your drivers are running and where you’re located.

345
00:57:03.980 –> 00:57:24.899
Lydia Wommack: Bill, thank you. We appreciate you. I’m, of course, gotta do a plug on behalf of INFINITI, because all of this, or a lot of this, comes back to information exchange, communication, documentation, training. If you are frequent, consistent, proactive, and you require it, you’re going to be in a much better position when it comes to seeking favorable insurance rates.

346
00:57:24.900 –> 00:57:45.119
Lydia Wommack: Maybe one day even getting into a captive and sitting in front of that jury and defending yourself and your company. So, we believe that training is important, and no matter the job, whether you’re in the driver’s seat or in the maintenance shop, or anywhere within the company, everyone has underlying behaviors that make their role successful or not.

347
00:57:45.120 –> 00:58:02.679
Lydia Wommack: And it’s those behaviors that can get off track. Complacency, human nature, can get people off track. So frequent, consistent training, very important. We would love to invite you all to see our platform, kick the tires, so to speak, and take a look. We have

348
00:58:02.690 –> 00:58:18.270
Lydia Wommack: new and updated content every month on all of these topics. In fact, we’re rolling out some content for Work Zone Awareness Week. We just rolled out a new construction video last month, and this month, coming up, a couple of topics for road check, for cargo securement.

349
00:58:18.270 –> 00:58:25.280
Lydia Wommack: For logging. So if you’d be interested in taking a look, we’d love to have you and love to talk with you more.

350
00:58:25.580 –> 00:58:28.480
Lydia Wommack: Bill, thank you. We appreciate you.

351
00:58:28.780 –> 00:58:44.659
Lydia Wommack: Have you back again soon, and everyone, as a reminder, we will send along a replay of the webinar today, and if you need it, you can also request an ATME certificate for your certification points, for attending the webinar. Thank you all so much! Have a wonderful day!

352
00:58:44.910 –> 00:58:45.979
Bill Dorfner: Thank you for having me.

353
00:58:46.870 –> 00:58:47.950
Mark Rhea: Thank you, Bill.

INFINITI’s Top Takeaways

What Your Insurer Really Cares About: Webinar Summary

This webinar, “What Your Insurer Really Cares About,” was hosted by Lydia Wommack and featured industry experts Bill Dorfner and Mark Rhea. The discussion focused on rising insurance costs in the trucking industry, what drives underwriting decisions, and how fleets can position themselves as better risks to Your Insurer. With insights from enforcement, safety leadership, and insurance consulting, the webinar breaks down the real factors behind premium increases and what fleets must do to stay insurable in a tightening market.


Key Takeaways: What Your Insurer Really Cares About

  • Insurance costs are rising despite safer fleets
    Premiums have increased significantly due to claim severity, nuclear verdicts, and higher repair costs, even as accident rates decline.
  • Your Insurer evaluates your story, not just your stats
    Underwriting is “risk storytelling” that considers operations, safety culture, policies, and real-world results.
  • Safety culture matters more than paperwork
    Having policies is not enough. Your Insurer wants proof they are enforced and followed consistently.
  • Telematics and data sharing are becoming mandatory
    Many insurers now require access to driver behavior data to evaluate real risk, not just historical records.
  • Training directly impacts claims frequency and severity
    Defensive driving, hazard recognition, and post-incident response training reduce both accidents and costs.
  • Hiring alone is not a safety strategy
    Relying on “experienced drivers” without structured onboarding creates hidden risk and inconsistency.
  • Documentation is critical for defensibility
    If training, policies, or corrective actions are not documented, they effectively do not exist in the eyes of Your Insurer.
  • Compliance, safety, and insurability are connected
    Compliance meets minimum standards, safety reflects daily behavior, and insurability depends on both.
  • Strong programs create competition among insurers
    The better your operation looks, the more carriers will compete for your business, improving rates and terms.
  • Weak programs lead to higher costs and fewer options
    Poor safety management can result in non-renewals, limited market access, and significantly higher premiums.

Turn Safety Into Your Competitive Advantage

At its core, What Your Insurer Really Cares About is not just compliance or avoiding accidents. It is about building a defensible, well-documented safety culture that proves your operation is predictable and low risk. Fleets that invest in structured training, enforce their policies, leverage data, and document everything position themselves to win in a difficult insurance market.

When you understand what Your Insurer is truly evaluating, you shift from reacting to rising premiums to actively controlling your insurability, your costs, and your long-term growth.

Request a Demo Upcoming Webinars Get Your 30-Day Free Trial
  • 1-What Your Insurer Really Cares About Webinar
  • 2-What Your Insurer Really Cares About Speaker Bill Dorfner
  • 3-What Your Insurer Really Cares About Trucking Industry
  • 4-What Your Insurer Really Cares About Trucking Insurance
  • 5-What Your Insurer Really Cares About Trucking Company
  • 6-What Your Insurer Really Cares About Underwriting Risk
  • 7-What Your Insurer Really Cares About Insurer Info
  • 8-What Your Insurer Really Cares About Trucking Premium and Terms
  • 9-What Your Insurer Really Cares About Trucking Training
  • 10-What Your Insurer Really Cares About How Training Impact Cliams
  • 11-What Your Insurer Really Cares About Do Not Trust Drivers Last Company Claims
  • 12-What Your Insurer Really Cares About Good Training Looks Like
  • 13- What Your Insurer Really Cares About Common Weaknesses
  • 14- What Your Insurer Really Cares About Core Safety Management Elements Insurers Value
  • 15- What Your Insurer Really Cares About Core Safety Management Elements Insurers Value
  • 16- What Your Insurer Really Cares About High Impact Training Topics from a Insurance Lens
  • 17- What Your Insurer Really Cares About Compliance vs Safety vs Insurability
  • 18- What Your Insurer Really Cares About Documentation
  • 19- What Your Insurer Really Cares How This Affects Your Rate and Renewal
  • 20- What Your Insurer Really Cares What to Show Your Insurer Agent at Renewal
  • 21- What Your Insurer Really Cares Strengthening Your Training Program
  • 22- What Your Insurer Really Cares Tips for Fleets When Working with Insurers
  • 23- What Your Insurer Really Cares Quick Self Check for Your Fleet
  • 24- What Your Insurer Really Cares Key Takeaways
  • 25- What Your Insurer Really Cares Greatest Asset
  • 26- What Your Insurer Really Cares Stats
Previous Previous Previous Next Next Next
1234567891011121314151617181920212223242526

FAQs

What does “What Your Insurer Really Cares About” actually mean for fleets?

What Your Insurer Really Cares About goes far beyond basic compliance and accident history. Insurers evaluate your entire operation including safety culture, training consistency, driver behavior, and documentation. They want to understand how your company operates day to day, not just what is written in your policies. Your Insurer is looking for predictable risk, meaning fewer surprises and strong control systems. This includes how you hire, train, monitor, and correct drivers. If you can clearly demonstrate these areas with proof, you become a more attractive risk and improve your chances of better rates and renewals.

Why are trucking insurance premiums increasing even when accidents are going down?

Insurance premiums are rising because claim severity has increased, even though accident frequency has improved. Vehicles are more expensive to repair due to advanced technology, sensors, and parts. In addition, nuclear verdicts and litigation costs are significantly higher, which impacts how Your Insurer calculates risk. Your Insurer must account for worst case financial exposure, not just how often accidents happen. This creates a situation where safer fleets still see higher premiums. Understanding What Your Insurer Really Cares About helps fleets focus on reducing severity through better training, documentation, and defensibility in the event of a claim.

How does Your Insurer evaluate a trucking company during underwriting?

Your Insurer evaluates underwriting as a form of risk storytelling. They look at your operations, what you haul, your equipment, driver qualifications, and your safety systems. They also review loss history, CSA scores, inspection records, and any litigation history. Increasingly, Your Insurer also considers telematics data to understand real driver behavior. This gives them a complete picture of how your company manages risk. What Your Insurer Really Cares About is whether your operation is consistent, controlled, and predictable. The better your story and supporting data, the more competitive your insurance options become.

How important is safety culture compared to compliance?

Compliance is meeting minimum regulatory requirements, but safety culture reflects what actually happens every day. Your Insurer understands that compliance alone does not prevent accidents or reduce risk. What Your Insurer Really Cares About is whether safety is actively practiced, enforced, and supported throughout the organization. A strong safety culture includes leadership involvement, consistent training, and accountability for drivers. When safety becomes part of daily operations, it improves outcomes and reduces both frequency and severity of incidents. This directly impacts how Your Insurer evaluates your company and determines your rates and insurability.

Does telematics really impact insurance rates?

Yes, telematics is becoming one of the most important factors for Your Insurer. Many insurance companies now require access to telematics data to evaluate driver behavior in real time. This includes speed, braking, following distance, and other risk indicators. What Your Insurer Really Cares About is not just past performance, but current behavior trends. Telematics provides objective data that shows how your drivers actually operate. Fleets that use telematics effectively and act on the data can demonstrate improved safety. This can lead to better underwriting outcomes, more competitive quotes, and improved long term insurance relationships.

Why is driver training so critical to insurance costs?

Driver training directly impacts both the frequency and severity of claims. Your Insurer looks for structured training programs that address real risks such as defensive driving, distracted driving, and hazard recognition. What Your Insurer Really Cares About is whether training is ongoing, relevant, and documented. Training helps reduce accidents and also strengthens your defense in the event of a claim. When a company can show consistent training efforts, it demonstrates responsibility and risk control. This makes your operation more attractive to insurers and can help improve renewal terms and reduce long term insurance costs.

Is hiring experienced drivers enough to reduce risk?

Hiring experienced drivers is not enough on its own. Drivers may bring habits from previous companies that do not align with your standards. What Your Insurer Really Cares About is how you onboard and train drivers to follow your specific policies. Without structured orientation and ongoing training, you cannot ensure consistency across your fleet. Your Insurer wants to see that you actively manage driver behavior, not assume it is already correct. Proper onboarding, coaching, and evaluation help create a unified safety culture that reduces risk and improves insurability.

How does documentation affect insurance and claims?

Documentation is one of the most important factors in defending your company during a claim. If something is not documented, it effectively did not happen in the eyes of Your Insurer. What Your Insurer Really Cares About is proof of training, policy enforcement, and corrective actions. Documentation shows that your company is proactive and responsible. It can also protect you from claims of negligence. Keeping detailed records of safety meetings, training sessions, and driver coaching helps demonstrate consistency. This improves your position with insurers and strengthens your defense in legal situations.

What role do policies and procedures play in insurability?

Policies and procedures define how your company operates, but they must be realistic and enforceable. Your Insurer will review your policies and compare them to your actual practices. What Your Insurer Really Cares About is whether you follow what you say you do. If your policies are not enforced, they can be used against you in litigation. Clear, simple, and actionable policies are more effective than overly complex manuals. When policies are aligned with daily operations and supported by training, they improve safety outcomes and strengthen your position with insurers.

How can fleets reduce claim severity, not just frequency?

Reducing claim severity involves training drivers to handle situations safely and respond properly after incidents. Your Insurer evaluates how well your company manages high risk scenarios. What Your Insurer Really Cares About includes post crash procedures, seatbelt usage, and driver decision making. Training on rollover prevention, cargo securement, and incident response can significantly reduce costs. Proper coaching and follow up also prevent repeated issues. By focusing on severity, fleets can limit financial exposure and improve their risk profile, which leads to better insurance outcomes over time.

Why do some insurance companies refuse to renew policies?

Insurance companies may refuse to renew policies if they believe the risk is too high or unpredictable. Your Insurer evaluates your loss history, safety practices, and overall risk management. What Your Insurer Really Cares About is whether your operation is improving or declining. If there are red flags such as repeated violations, poor documentation, or lack of training, insurers may exit the relationship. Market conditions also play a role, with some carriers leaving the trucking space entirely. Maintaining strong safety programs and transparency can help reduce the risk of non renewal.

How can fleets make insurers compete for their business?

Fleets can create competition among insurers by presenting themselves as low risk and well managed operations. Your Insurer is more likely to compete when they see strong safety programs, good loss history, and clear documentation. What Your Insurer Really Cares About is predictability and profitability. When multiple insurers want your business, you gain leverage to negotiate better rates and terms. This includes lower premiums, improved deductibles, and more flexible coverage options. Building a strong safety foundation is the key to attracting more insurance options.

What are the biggest mistakes fleets make with training programs?

Common mistakes include using generic training, failing to document sessions, and not addressing actual risks. Your Insurer can quickly identify when training is ineffective or inconsistent. What Your Insurer Really Cares About is targeted, relevant training that aligns with your operations. Fleets often focus on checking boxes instead of improving behavior. Repeating the same content without updates also reduces engagement. Effective training should be ongoing, customized, and supported by real data. This ensures drivers stay engaged and safety improvements are measurable.

How does leadership impact insurance outcomes?

Leadership plays a critical role in shaping safety culture and ensuring accountability. Your Insurer looks for top down support when evaluating a company. What Your Insurer Really Cares About is whether leadership actively supports safety initiatives and enforces policies. Without leadership involvement, safety programs often fail. Leaders must invest in training, technology, and driver development. They must also be willing to address performance issues and make difficult decisions. Strong leadership creates consistency, which improves safety outcomes and strengthens your company’s position with insurers.

What is the best way to improve your insurance renewal results?

The best way to improve renewal results is to build a consistent and documented safety program. Your Insurer wants to see progress over time, not just promises. What Your Insurer Really Cares About includes training records, policy updates, technology adoption, and improved safety metrics. Sharing your story with your insurer is also important. Show what changes you have made and how they have reduced risk. Transparency and continuous improvement help position your company as a desirable client. This leads to better rates, stronger relationships, and long term success.

Upcoming Webinars Request a free demo
More Webinar Replays
Cybersecurity for Trucking How Companies Get Compromised Without Knowing It
May 27InWebinar Replays Tags:cyber attacks on trucking companies, cyber threats, cybersecurity, cybersecurity for fleet management, Cybersecurity for Trucking, cybersecurity for trucking companies, cybersecurity training for trucking employees, fleet security, transportation cybersecurity, trucking, trucking cybersecurity threats

Webinar Replay Video 116: Cybersecurity for Trucking

Webinar Replay Video 115 ELDT Theory Training for School Bus Drivers
April 29InSchool News, Webinar Replays Tags:CDL training, driver training, ELDT Theory, ELDT Theory Training, ELDT Theory Training for School Bus Drivers, ELDT theory training for school bus drivers online, eldt training, entry level driver training school bus certification program, FMCSA ELDT training requirements for school bus drivers, FMCSA training, online CDL Class B passenger endorsement training ELDT, school bus driver ELDT compliance training platform, School Bus Driver Training, school bus drivers

Webinar Replay Video 115: ELDT Theory Training for School Bus Drivers

Training Mastery Series A Deep Dive Into the INFINITI Fleet Safety Training Platform
April 21InWebinar Replays Tags:best practices for training accountability in trucking companies, employee training tracking, fleet safety training reports and compliance tracking methods training accountability, how to improve training participation using LMS reporting tools, how to track employee training participation and completion rates, LMS reporting, safety training reports, Training Accountability and Participation, Training accountability and participation in fleet safety programs, training participation

Webinar Replay Video 114: Training Accountability and Participation

International Roadcheck 2026 What Inspectors Are Looking For Webinar 113
April 14InWebinar Replays Tags:cargo securement, CVSA Roadcheck, CVSA Roadcheck 2026 cargo securement rules, ELD compliance, ELD violations during International Roadcheck 2026, how to prepare for International Roadcheck 2026, International Roadcheck, International Roadcheck 2026, International Roadcheck 2026 inspection checklist, truck inspection checklist, trucking compliance tips for International Roadcheck 2026

International Roadcheck 2026 What Inspectors Are Looking For Webinar 113

What Your Insurer Really Cares About Webinar
March 24InWebinar Replays Tags:fleet safety programs to reduce insurance costs, fleet safety training, how telematics affects trucking insurance rates, how trucking companies lower insurance premiums, reduce insurance premiums, telematics trucking, Trucking insurance, trucking insurance underwriting factors explained, trucking risk management, What Your Insurer Really Cares About, what your insurer really cares about trucking insurance

Webinar Replay Video 112: What Your Insurer Really Cares About

Share this entry
  • Share on Facebook
  • Share on Pinterest
  • Share on LinkedIn
  • Share on Reddit
  • Share by Mail
byJesse Mullinax/March 30/inWebinar Replays/Trucking insurance, What Your Insurer Really Cares About, fleet safety programs to reduce insurance costs, fleet safety training, how telematics affects trucking insurance rates, how trucking companies lower insurance premiums, reduce insurance premiums, telematics trucking, trucking insurance underwriting factors explained, trucking risk management, what your insurer really cares about trucking insurance
You might also like
Fleet Driver Safety Training Fleet Driver Safety Training
Automation Safety Training Automated Safety Training
Fleet Safety Certified Analysis Program Benefits Free Fleet Safety Certified Analysis Program Benefits 2026
27 years Elevating Fleet Safety Programs to Success 27 years Elevating Fleet Safety Programs to Success
The INFINITI Advantage: Elevating Safety through Online Training LMS Elevating Safety through Our Online Training LMS Video
6 Driver Training Solutions Your Insurance Provider Wants 6 Driver Training Solutions Your Insurance Provider Wants

TAKE OUR SOLUTIONS FOR A TEST DRIVE DEMO NEW AND UPDATED TRAINING CONTENT RELEASED EVERY MONTH

Categories

  • Awards
  • Business Training News
  • Client Spotlight
  • News
  • School News
  • Trucking News
  • Video Releases
  • Webinar Replays

Latest Posts

  • WHAT TRIGGERS A DOT COMPLIANCE AUDIT?
    What Triggers a DOT Compliance Audit?June 1 - 2:27 pmin: News, Trucking News
  • Cybersecurity for Trucking How Companies Get Compromised Without Knowing It
    Webinar Replay Video 116: Cybersecurity for TruckingMay 27 - 10:14 amin: Webinar Replays
  • Improve Driver Retention with Proper Expectations for New Drivers
    Improve Driver Retention with Proper Expectations for New DriversMay 26 - 8:10 amin: Trucking News
  • How Schools Can Address Bus Driver Shortages by Training Students Before Graduation
    How Schools Can Address Bus Driver ShortagesMay 19 - 8:25 amin: School News
  • FERPA ONLINE TRAINING
    Online Video FERPA TrainingMay 18 - 8:38 amin: Trucking News
  • Driver Retention: Overcoming the #1 Industry Issue
    Driver Retention: Overcoming the #1 Industry IssueMay 11 - 9:19 amin: Trucking News
  • INFINITI June 2026 Catalog & Video Release
    INFINITI June 2026 Catalog & Video ReleaseMay 5 - 7:37 amin: Video Releases
  • 2026 International Roadcheck: Focus Areas on Cargo Securement and ELD Tampering
    2026 International Roadcheck: Cargo Securement & ELD TamperingMay 4 - 7:56 amin: News
  • School Bus Driver Training: How Districts Can End the Year Strong and Start the Next One Better
    Bus Driver Training to End the Year StrongMay 1 - 7:42 amin: School News
  • Calculating ROI Safety Training: How Fleets Turn Safety Into Profit
    Calculating ROI Safety Training: Turn Safety into ProfitsMay 1 - 7:37 amin: Business Training News, Trucking News

Need Help?

  • Login Help
  • Request A Demo
  • Client Success Team
  • Contact Us

Call Now

Sales: 972-232-7305

Support: 903-792-3866 x300

About

  • Training Content
  • Products
  • Reviews & Testimonials
  • Meet The Team
  • Careers
  • About

Free Resources

  • Training Videos
  • Truck Driver Recruiting
  • CSA Guide
  • Free Downloads

Benefits

  • Reduce Motor Carrier Insurance Costs
  • Accident Prevention Training and Legal Defense
  • Regulations & Compliance
  • Operations and Productivity
  • Reduce Accident Costs by 50.7% Yearly
  • Improve CSA Scores by 17-50%
  • Reduce Driver Turnover
  • Fuel Efficiency Training Delivers 3.9-13.3% Fuel Savings
  • Reduce Training Costs by Up to 50% Without Cutting Training
  • Overages, Shortages and Damages
  • Training Management System Benefits
  • #1 Truck Driver Safety Training LMS

Subscribe

Get our iPhone app Get our Android app

® 2026 INFINITI Workforce | WordPress Design by Press Wizards
  • Link to Facebook
  • Link to Twitter
  • Link to LinkedIn
  • Link to Youtube
  • Link to Instagram
  • Link to TikTok
  • Privacy Policy
  • Terms & Conditions
  • Cookie Policy
Link to: Trump Rescheduling Marijuana Timeline VS DOT Drug Testing Rules Link to: Trump Rescheduling Marijuana Timeline VS DOT Drug Testing Rules Trump Rescheduling Marijuana Timeline VS DOT Drug Testing RulesTrump Rescheduling Marijuana Timeline VS DOT Drug Testing Rules Link to: Trucking Drug Test Technology: How It Improves Accuracy and Compliance Link to: Trucking Drug Test Technology: How It Improves Accuracy and Compliance Truck Driver Drug Test Technology How It Improves Accuracy and ComplianceTrucking Drug Test Technology: How It Improves Accuracy and Compliance
Scroll to top Scroll to top Scroll to top